The Album Atelier


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Introducing The Album Atelier

Welcome to a brand new style of workshop, dedicated entirely to the business of wedding albums.

Created by Sydney-based wedding photographer, educator and former NSW President of the AIPP, Milton Gan, The Album Atelier addresses a commonly cited desire amongst photographers: to build their confidence in selling albums so they can offer their clients the enjoyment of art in printed form, and as a result enjoy the benefits of a highly profitable revenue stream.

We invite you to join us for a day of learning, growth and community as we take a deep dive into the secrets of successfully marketing, selling and designing albums that will elevate and energise your business.


The Mentors

Our team of mentors are renowned professional photographers, album designers and album producers and they will be going above and beyond just speaking to ensure you gain maximum benefit from their wealth of experience. They will be with you for the whole day to provide advice, guidance and a shoulder to lean, laugh and even cry on. That's why we call them mentors.

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Feedback From Sydney 2017

Our first workshop was a resounding success. But don't just take our word for it.

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Jeremy Capodicasa @ The Wedding Architect

"A really great day that taught us the power of print as photographers, and how to take our clients on the journey around the value of an album as a legacy piece."

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Sharon Hughes @ Ash & Elm Studios

"The diversity of the speakers was genius. I took something away from every single presentation. Definitely one of the better workshops I've been on and I wouldn't hesitate to recommend it to others."

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Simon Whittaker @ Simon Whittaker Photography

"Dollar for dollar the best investment I've made in photography."

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Glen Holdaway @ Lionheart Photography

"The Album Atelier was an eye-opening workshop, giving me invaluable insight into how industry leaders think and run their album sales. I left with dozens of takeaways that I can't wait to implement into my workflow. I'll certainly be telling my photographer friends that they missed out!"

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Brenton John @ The Wedding & Portrait Studio

"I really enjoyed this event. It was so great to be reinspired and excited about our craft."

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Lyn Porter @ Lysar Photography

"Thank you so much for this workshop. I have come away encouraged and empowered with knowledge, and armed with tools and resources to implement albums into my wedding packages, and to provide my clients with a better service by providing albums without any hard sell tactics."